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digital marketing

Digital Marketing, combining as it does both creative & technical aspects, is vital to ensure sustained traffic to your website. Visitors become leads, driving business growth.
Being found and indexed by search bots, then engaging users with compelling relevant content: That’s what your digital assets essentially need to achieve. Easier said than done. It just takes work upfront (which we can help with), patience and ongoing maintenance (which we can advise on). After all, it’s one thing to have a shiny engaging presence online, but you need to be found first. Then it’s up to your content to deliver on any business objectives and customer expectations. There are several online marketing strategies you can consider in meeting these goals.

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Digilite Web Solutions
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pay per click advertising

Do you know that three out of five people use search engines as a go-to shopping resource? While search generates direct sales more readily for B2C websites, it is also an important part of the marketing mix for B2B in terms of lead generation. Google remains the global market leader by a considerable margin, though there are local variations. We are a Google certified partner and can help you with your Google Adwords’ Search Advertising, Contextual Ads and Display Ads.

Search Engine Marketing (SEM) solutions include:

  • Pay Per Click Management & Ad Copy Creation
  • Pay Per Click Campaign Landing Page Creation
  • Pay Per Click Campaign Reporting & Tracking
  • PPC Keyword Research
  • PPC Bidding & Bid Management
  • PPC Campaign Optimization
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social media management

Social media marketing is an important aspect that you should consider for you website success. We offer intuitive and well researched campaigns that will help you in boosting your traffic, reaching out to your targeted audience and ultimately, improving your sales and return of investments. Good social media marketing is extremely necessary in the online marketplace. A social networking service is an online service, platform, or site that focuses on facilitating the building of social networks or social relations among people who, for example, share interests, activities, backgrounds, or real-life connections. Be it a fan club, organization intranet or special interest group, social networking features has proven to be effective in engaging constant user participation.

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search engine optimization

High quality search engine optimization as well as other internet marketing services. We aim to help you in reaching the top of the search results in major search engines. Each search engine has its unique rules and regulations and while we aim to help you in boosting your numbers, we do that by following prescribed SEO rules for each engine. Our clientele is spread across the world, all aiming to get the prime position in search engines on their respective keywords. More than 60% of the traffic to our website are from search engines. It is proven that an effective SEO strategy will drive targeted traffic to your website and increase your ROI. Start SEO & get better results today. Search Engine Optimization (SEO) sits at the crossroad of art and science. It ensures your audience can find the right content in the right context at the right time. Search drives results and captures interest.

Search Engine Optimization solutions include:

  • Site Performance Tracking
  • Keyword Analysis
  • Competitors Benchmarking
  • Link Analysis
  • On-Page Optimization
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email marketing

Email marketing is a form of direct marketing to your customers, jump straight into their inbox to broadcast your message. Send a personalised email out to your database of recipients to advertise a promotion, gain brand awareness, gauge interest in your products, and much more.

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content marketing

We’ll start by analyzing your current content marketing and SEO approach, including your website, blog, and email campaigns. Then, with your unique needs in mind, we’ll create a detailed, long-term schedule and strategy to give your prospects a stream of fresh, relevant content so you can gradually build authority in your niche. We will show you how to tie online content to your email marketing efforts for optimal results. We will also show you how to spur up engagement on social media around your posts, and repurpose the content from your blog across every social channel that is relevant to your vertical.