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Email Marketing Services

Email marketing services have become an essential tool for businesses looking to reach their customers and build brand awareness. With the rise of digital marketing, email marketing has proven to be an effective way to promote products, services, and events, and to stay connected with customers on a regular basis. 

At Digilite, we understand the power of email marketing and the impact it can have on your business. That's why we offer a comprehensive range of email marketing services designed to help businesses reach their full potential.

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Services » Email Marketing

Targeted Email Marketing Strategies for Maximum Impact

Email marketing lets you create a conversion-optimized lead funnel that not only generates immediate sales but also creates lifelong brand evangelists. Using high-performing automation and tracking capabilities, you can save time, see a real ROI on each email you send, and engage your audience with highly targeted and personalized content from the moment they sign up.

As a trusted Mailchimp partner, we create effective email marketing strategies that provide end-to-end solutions and ensure your messages are reaching the right people at the right time.

Define Objectives
Outline your goals for the email campaign, such as increasing sales, promoting an event, or building customer loyalty.
Segment the Audience
Divide your email list into specific segments based on factors like demographics, behaviour, or preferences.
List hygiene
We ensure list quality by regularly removing invalid addresses and inactive subscribers, bolstering sender reputation, and reducing spam risks.
Design and Layout
Design visually appealing and mobile-responsive email templates. Make sure your branding is consistent and your message is easy to read.
Iterate and Improve
We analyze key metrics to refine strategies, boosting open rates, click-through rates, and conversions.

Services Our Email Marketing Agency Offers

List Building

Acquiring new subscribers, segmenting based on various criteria, and maintaining the quality of the email subscriber list.

Newsletter Campaigns

Regularly sending updates, content, and news to subscribers, fostering engagement and community-building.

Promotional Campaigns

Promoting products, services, or special offers via targeted email marketing to drive sales and conversions.

Lead Nurturing

Sending personalized emails to guide prospects through the sales funnel, building relationships, and fostering conversions.

Retention Strategies

Engaging existing customers through exclusive offers, loyalty rewards, and personalized content to maintain loyalty.

Product Launches

Announcing new products, services, or events through email campaigns to create excitement among subscribers.

Email Automation

Automating targeted emails based on triggers or user behaviour, enabling personalized communication.

Drip Campaigns

Sending automated emails over time to educate and guide recipients, often leading to conversions.

A/B Testing

Comparing two versions of emails or content to optimize for better performance in terms of metrics.

Legal Compliance and Deliverability

Our email marketing services are founded on principles of legality and quality. We strictly adhere to anti-spam laws, including CAN-SPAM and GDPR, ensuring ethical practices in every campaign. Clients can trust that our emails are sent with integrity, and recipients have the option to unsubscribe at their discretion.

Moreover, we are dedicated to maximizing deliverability rates. We implement rigorous measures, including email authentication (SPF, DKIM, DMARC), and maintain meticulous list hygiene to uphold a strong sender reputation, ensuring your messages reach the right audience effectively.

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Packages

Small Business

Email list building and management
  • Monthly newsletter design and distribution
  • Basic reporting and analytics
  • Up to 2 email campaigns per month
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Corporate

Email list building and management
  • Monthly newsletter design and distribution
  • Basic reporting and analytics
  • Advanced email segmentation and personalization
  • Audience & Targeting Optimization
  • A/B testing and optimization
  • Landing page design and optimization
  • Up to 4 email campaigns per month
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Enterprise

Email list building and management
  • Custom email design and development
  • Basic reporting and analytics
  • Advanced email segmentation and personalization
  • Audience & Targeting Optimization
  • A/B testing and optimization
  • Landing page design and optimization
  • Dedicated account manager
  • Behavioural triggered email campaigns
  • Multi-channel integration (SMS, push notifications, etc.)
  • Up to 6 email campaigns per month
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