As we know, during blogging, writers discuss a certain topic and share their thoughts, observations, and opinions on it. Blogging has grown in popularity around the world, with estimates indicating that 77% of online users read blogs. But a question may arise, ‘‘Can you make money by blogging?’’ And we’re not talking about a couple of dollars but rather enough to generate a significant flow of income. People who use blogging for marketing goals report a 13-fold increase in revenue compared to firms that don’t. Another finding is that after reading quality content, 34% of customers will make an accidental purchase. Businesses can turn to content production service providers when looking for competent writers who generate high-quality content in the case that you don’t have the resources to do it in-house.
So, content monetization is more than possible when we look at statistics. Yes, bloggers can earn money, however, we still need to learn how to monetize a blog effectively for revenue. Let’s get the party started!
How to Monetize a Blog?
“If you want to continually grow your blog, you need to learn to blog on a consistent basis.”
Now, monetizing a blog has become easier than it was years ago. Instead of splurging on building a website, you can use many website-building tools, like WordPress to set it up and monetize a blog on a reasonable budget. Now let’s get acquainted with blog monetization methods.
1. Use Google AdSense
One of the best ways to monetize your blog is using AdSense. It’s arguably the most famous blog monetization method that is followed by affiliate marketing. It’s an easy and free way to make money by showing advertisements alongside your content. How can you monetize your blog with Google AdSense? AdSense works by finding ads that are relevant to your site’s content and visitors. Advertisers, who wish to promote their products, design and pay for the advertising. The money you make will vary since these advertisers pay various prices for different ads. You earn a profit based on how many people click on the ad.
Digi-Tip: Display ads may divert traffic away from your website, so don’t use irritating ads, like floating ads, autoplay videos with sound, pop-up ads, etc.
Allow Google AdSense to take care of ad placement automatically and display ads based on the visitors’ interests. As Google saves users’ data and uses artificial intelligence algorithms, Google AdSense places ads based on the user’s interests.
2. Leverage Affiliate Marketing
Businesses now look for professional writers or opt for digital marketing services for experts who can promote their services and products. When you think of how to monetize a blog, you can’t pass by affiliate marketing. It’s one of the best ways to monetize a blog. Affiliates account for 42.2 % of the earnings for bloggers who make between $7,500 and $25,000 each month.
As a blogger, you promote readers to buy a specific product from other businesses in exchange for revenue. To be successful with affiliate marketing, you must make sure that the products you advertise are appropriate for your blog and readership. It’s pointless to promote goods that your audience isn’t interested in because they won’t be inspired to buy them, and you won’t make any money.
3. Offer Members-only Content
Another way to monetize a blog is by providing content that’s only accessible to certain members. Content monetization can be realized when you create a members-only section for your blogs. If you have high-quality content that is valuable and educational for your readers and you think that they’ll be ready to pay for it, go for this tip.
You can provide unique access to useful information and insights by charging a small fee. However, it doesn’t mean that you should charge a fee for every blog; only for those that offer exclusive content. Make it clear to readers that your content is worth the money. Your members cannot only read your content, but also they can directly give questions. Communicate the value that you will provide to them. For instance, let’s say you speak about graphic design in your blog, as a membership advantage, you can share with your readers how your professionals make designs. A higher level of membership will be taking your online courses related to graphic design.
Whatever you decide to offer your subscribers, you must continue to provide excellent free content if you want to keep your blog’s readership growing.
Digi-Tip: Writing SEO-friendly content, knowing WordPress, having social media skills, and being tech-savvy will make you a high-demand blogger, so try to improve these skills.
This blog monetization method can help you gain revenue through your expertise and exclusive content.
4. Sell Online Courses
There are different ways to monetize a blog, one of which is creating and selling online courses. Any online course you produce should ideally be related to your blog niche and your target audience’s interests. E-learning is expected to be valued at $325 billion by 2025, thanks to its growing popularity. You don’t have to be an expert to start an online course. A wonderful strategy to advance your blogging profession and monetize content is to create an online course. Once you know more than your customers to provide useful information and solution to their problems, then you’re ready for it. Rather than writing for everyone, you build a platform where you share your greatest content with clients. Also, you can use your social media platforms and blogs to promote your online courses.
Sometimes, instead of a course, customers need more customized and detail-oriented consulting or coaching. It’s a blog monetization strategy that many bloggers leverage for revenue. You can provide coaching to your customers on how to start their careers and how to handle challenges in their lives.
5. Sell an Ebook
Looking for yet another creative way to monetize your website or blog? The final blog monetization strategy we have for you today is creating and selling ebooks. It’s a great way to monetize your content and get the most out of your blogging. It’s the quickest method to see if your clients are interested and engaged enough in the topics you write about. Make an e-book by combining some of your most popular and similar blog posts into a large guide. Its length may be a minimum of 10,000 words. You have the option of self-publishing your e-book or using a service such as Amazon’s Kindle Direct Publishing.
Whenever you think of how to monetize content, double-check these tips to get the most out of your content monetization. As a digital marketing firm, Digilite’s goal is to provide quality and educational marketing tips to our readers who matter to us the most.
Start a blog and monetize it and get in touch with us whenever you have questions!